Tea 101
Our tea masters settle for nothing less than the best. Their commitment to only the finest ingredients is what's behind our delicious teas. Say no to artificial tea leaves and say yes to Pure Leaf.
Our Thing is Tea™
Tea 101
Our tea masters settle for nothing less than the best. Their commitment to only the finest ingredients is what's behind our delicious teas. Say no to artificial tea leaves and say yes to Pure Leaf.
Our Thing is Tea™
Our tea masters settle for nothing less than the best. Their commitment to only the finest ingredients is what's behind our delicious teas. Say no to artificial tea leaves and say yes to Pure Leaf.
Our Thing is Tea™
GREEN & BLACK TEA
More than 80 billion cups of tea were consumed in the U.S. last year, with green and black tea coming in as the nation’s top two favorite tea types. However, most tea drinkers may not realize that both of these teas come from the same plant. In fact, this is true of all teas—it’s just differences in preparation and oxidation that give them their unique flavor profiles.
BLACK TEA
To prepare tea leaves for black tea, whole leaves are cut at peak freshness from the tea plant, Camellia sinensis, and allowed to wither. Withering naturally reduces the amount of water in the plant, then the leaves are set aside to dry and oxidize in a process called fermentation. The chemical composition of the tea leaves changes through fermentation: the longer the leaves are allowed to oxidize, the darker the leaves will be. A lengthy oxidation process is what gives black tea its distinct, bold flavor.
GREEN TEA
While the preparation process for green tea begins in the same way, the amount of fermentation is different, yielding drastically different results. Green tea leaves are sometimes allowed to wither slightly—but are then either pan-fired, oven-dried or steamed to prevent oxidation from taking place. Since the leaves don’t undergo fermentation, they retain their green color and produce a lighter, more grassy taste.
Pure Leaf teas use only the finest leaves picked at their freshest, only the top two leaves and a bud are picked to make the perfect cup of tea. Our delicate tea leaves are kept long, then masterfully rolled, gently dried, and expertly crafted.
At Pure Leaf, we’re passionate for realness, and that extends to our love of leaves. We use the highest quality, ethically sourced tea leaves from Rainforest Alliance Certified tea estates in India, Kenya, Indonesia and Sri Lanka to give you an authentic tea experience, from first sip to last.
Did you know that tea, just like wine, has different taste characteristics according to where and when it is grown? At Pure Leaf, provenance and the origins of our masterfully blended teas are important to us.
We offer single-source tea leaves from Rainforest Alliance Certified™ tea estates in India, Kenya, Indonesia and Sri Lanka. Each home brewed tea’s origin(s) is uniquely linked to its distinct taste – from mildly smoky Indonesian green tea leaves to full-bodied Kenyan black tea leaves.
We hope you enjoy the authentic tea taste of our home brewed teas as much as we do!
GREEN & BLACK TEA
More than 80 billion cups of tea were consumed in the U.S. last year, with green and black tea coming in as the nation’s top two favorite tea types. However, most tea drinkers may not realize that both of these teas come from the same plant. In fact, this is true of all teas—it’s just differences in preparation and oxidation that give them their unique flavor profiles.
BLACK TEA
To prepare tea leaves for black tea, whole leaves are cut at peak freshness from the tea plant, Camellia sinensis, and allowed to wither. Withering naturally reduces the amount of water in the plant, then the leaves are set aside to dry and oxidize in a process called fermentation. The chemical composition of the tea leaves changes through fermentation: the longer the leaves are allowed to oxidize, the darker the leaves will be. A lengthy oxidation process is what gives black tea its distinct, bold flavor.
GREEN TEA
While the preparation process for green tea begins in the same way, the amount of fermentation is different, yielding drastically different results. Green tea leaves are sometimes allowed to wither slightly—but are then either pan-fired, oven-dried or steamed to prevent oxidation from taking place. Since the leaves don’t undergo fermentation, they retain their green color and produce a lighter, more grassy taste.
Pure Leaf teas use only the finest leaves picked at their freshest, only the top two leaves and a bud are picked to make the perfect cup of tea. Our delicate tea leaves are kept long, then masterfully rolled, gently dried, and expertly crafted.
At Pure Leaf, we’re passionate for realness, and that extends to our love of leaves. We use the highest quality, ethically sourced tea leaves from Rainforest Alliance Certified tea estates in India, Kenya, Indonesia and Sri Lanka to give you an authentic tea experience, from first sip to last.
Did you know that tea, just like wine, has different taste characteristics according to where and when it is grown? At Pure Leaf, provenance and the origins of our masterfully blended teas are important to us.
We offer single-source tea leaves from Rainforest Alliance Certified™ tea estates in India, Kenya, Indonesia and Sri Lanka. Each home brewed tea’s origin(s) is uniquely linked to its distinct taste – from mildly smoky Indonesian green tea leaves to full-bodied Kenyan black tea leaves.
We hope you enjoy the authentic tea taste of our home brewed teas as much as we do!
COMPANY INFORMATION
상호 : HIGH END PURE US GREEN TAG CORP ｜한국 대표자명 : 권경훈
(주) 하이앤드퓨어 유에스 그린텍 한국지사
사업자 등록번호 : 172-84-00042
통신판매업신고번호 : 제 2024-경기파주-2737호
주소 : 경기도 파주시 청석로 272
TEL : 1533-6789 / 080-088-0054
FAX : 0505-099-0054
EMAIL : highnpure@gmail.com
I'm baverage brand. It's high&pure.
COMPANY INFORMATION
상호 : HIGH END PURE US GREEN TAG CORP
한국 대표자명 : 권경훈
(주) 하이앤드퓨어 유에스 그린텍 한국지사
사업자 등록번호 : 172-84-00042
통신판매업신고번호 : 제2024-경기파주-2737호
주소 : 경기도 파주시 청석로 272
TEL : 1533-6789 / 080-088-0054
FAX : 0505-099-0054
EMAIL : highnpure@gmail.com